My dear fashionistas, welcome to a new fashion story on the Mr.M blog. I started today’s fashion adventure with old friends, I’m sure you remember the brand Aida Barni, which is synonymous with the perfect softness and refined Italian processing of cashmere. Last season we enjoyed the beauty of bright colors, while this year I decided to refresh cold winter days with pastel colors. In today’s fashion story I will share with you an unusual knitwear piece from their new winter collection!

Soft, light and warm cashmere items are also a good investment and practical gift during the fall-winter. When you give someone a cashmere sweater, it is a gift from the heart, because a cashmere sweater carries a certain symbolism with it.

Aida Barni is a brand that belongs to the Annapurna group. Founded in 1978, the Annapurna Group has become one of the leading Italian and world manufacturers of high-quality cashmere knitwear with its two fashion lines, Annapurna and Aida Barni.

Annapurna uses all the latest production techniques available on the market, from cotton looms to the latest and most advanced knitwear machines of all sizes. The current production capacity is about 120,000 pieces per year. It is important to note that the entire production cycle is performed in Italy, more precisely in the factory of the company located in the city of Prato, which is also the center of the province of the same name located in the heart of Italy – Tuscany.

“Made in Italy” is more than a production concept, but this brand has proven to be much more than the perfect cashmere sweater on a store shelf. It is love at first touch, an impression to remember.

Annapurna is a name that evokes everyone with exceptional mountain landscapes, especially the mountain range in the Himalayas where goats live with their winter fleece, hiding the soft, warm “cloak” that made them so famous.

Aida Barni is an iconic and fascinating name for a fashion line that produces high quality knitwear from the finest cashmere. Aida Barni is a symbol of a goal for a woman who decided to enter the world of business in the late seventies and reach the very top of this challenging and one of the most difficult sectors of the market.

The Aida Barni brand was created as an artistic expression of the way of life and existence, the essence of unstressed chic, refined luxury. A collection for men and women dedicated to everyone who loves timeless and elegant knitwear that encompasses true elegance in the preciousness of materials, shapes and details.

The man who wears Aida Barni knitwear does not follow trends, but creates and adapts to the needs of everyday life. The men’s collection is made up of cult clothing items of sentimental value, which evoke a healthy and environmentally friendly way of life. Customers of the Aida Barni brand love natural and fine yarns, enjoy comfort, but do not give up the elegance and sophistication of cuts and models.

Aida Barni concept of men’s “sports elegance” is simple and with style, but rich in materials and inconspicuous details that make this brand cult because it represents an expression of uniqueness and special class.

The turtleneck sweater with zipper with 2 front pockets you see in today’s post is from the latest Aida Barni FW23 collection, a wonderful shades of taupe and white colors and is made of pure cashmere. Refreshing colors for the new season!

You can buy Aida Barni cashmere items in multi-brand stores and department stores across Europe and the world and through authorized online stores. When you give someone an Aida Barni piece, it is more than respect and love because you are giving a piece in which love and deep respect for art that is not worshiped every day is woven.

For all Aida Barni fans in Germany, I have discovered two men’s spots where you can find and enjoy in the beauty of Aida Barni incredible knitwear: Braun Hamburg and Mientus retail stores.

If you want to stay tuned and find out all the news that Aida Barni is preparing for us this fashion season, follow them on the social networks Facebook and Instagram.

Loro Piana is an Italian company specialised in clothing and textile products. This fashion house is considered the largest producer of cashmere and also the world’s largest artisanal company processing the luxury fiber.

The Loro Piana company has three divisions (textile divisions): a division that deals with the production of high-quality materials using precious fibers such as cashmere and baby cashmere, vicuna, linen and merino wool, a division that deals with the creation of luxury fashion items (production and distribution of men’s, women’s clothing, footwear and fashion accessories) and the interior design department – production and distribution of interior design products.


Cashmere Puffer: Loro Piana

Sweater: Aida Barni

Trousers: Loro Piana

Gloves: Artigiano Del Guanto

Shoes: Christian Louboutin via MYTHERESA MEN

In today’s post you have the opportunity to see a camel cashmere puffer jacket from the latest Loro Piana FW23 collection, which is just a small part of my favorites this season due to its distinctive elegance and my love for pastel colors. Crafted from the finest cashmere, this exquisite camel jacket is perfect for the man who pays attention to detail and leaves nothing to chance. Camel trousers are perfect for all occasions and can be easily combined with other colors. They are made of pure baby cashmere.

If you want to stay updated and find out which pieces the Loro Piana brand has in its offer, visit their official online store and follow them on Facebook and Instagram.

Artigiano del Guanto (ADG) is an artisan glove workshop active in the northern part of Naples, founded by Giovanni Ricciardiello, an experienced glove maker for 10 decades, a historical exponent of the tradition of the ancient Neapolitan glove makers. A few years ago, in 2016 to be precise, the laboratory was renovated and with it the brand was born: Artigiano Del Guanto.

Today, Artigiano Del Guanto is no longer a “simple” workshop of artisan gloves, but a family company in which the new generation of heirs Francesco, Mimmo and Flora, Giovanni’s children stand out, who, with the indispensable presence of their father, in addition to the brand, renewed the production chain with a completely new styles and models, connected with new modern communication channels, in order to satisfy the needs of even the most demanding customer. Over the years, the Artigiano Del Guanto collections have attracted the attention of very prestigious international high fashion brands such as Giorgio Armani, MaxMara, Coccinelle and Pinko, with whom today the Ricciardiello family’s ADG artisan glove laboratory proudly collaborates as an official manufacturer.

In today’s fashion story, I will present you unusual Artigiano Del Guanto gloves, which went perfectly with this outfit. Gloves model ZGK-8608 “Mr. Zeta” are gloves with Zip Opti. The gloves are made of lambskin with Zip Opti application on the back with a leather anchor. The lining is made of 100% cashmere.

As this is a purely artisan glove, made by hand, it is available in every size or color shown in the product listing. Sometimes the possibility of “Express delivery” is guaranteed for the color visible in the product photo. In order to receive a glove in one of the colors available on the company’s color card, the artisan production time with shipping included can take up to 15 days.

If you want to stay up to date and find out what new things Artigiano Del Guanto has in store for us this winter fashion season, follow them on Facebook and Instagram.

Everyone who follows the Mr.M blog knows that I am a big fan of quality and interesting shoes, regardless of whether they are sneakers or elegant shoes, I always try to pay maximum attention to fashion details such as footwear. Today we’re meeting again with a famous French house whose creations I adore and you’ve seen before on the Mr.M blog.

I got these Christian Louboutin shoes from my dear friends Mytheresa Man, a shopping platform. The Louis model in question is made of real full python skin from the limited collection, which is made in dark chocolate brown patent color.

If you want to find interesting fashion pieces and a special collection of shoes, you can find them on the Mytheresa online shopping platform where all fashion lovers can find something for themselves!

My dear fashionistas, we have come to the end of this winter fashion story, where together we discovered the beauty and splendor of iconic refinement with the Italian brand Loro Piana, elegance and prestige with the luxurious Italian knitwear brand Aida Barni, the beauty of handmade luxury leather gloves with Artigiano Del Guanto (ADG), the prestigious French shoe brand Christian Louboutin in collaboration with the shopping platform MYTHERESA MEN, partners with whom fashion stories are a real adventure. I sincerely hope you got some inspiration for your ideal winter outfit!

If you have any questions, comments, suggestions or any message for me, you can write me below in the comments. Of course, as always, you can contact me via email or social media channels, which you can find on the CONTACT page. I’ll see you soon!

With Love,

This post is sponsored by Loro Piana, Artigiano Del Guanto, Aida Barni brands, as well as the Christian Louboutin brand in cooperation with the MYTHERESA shopping platform. This post is my personal and honest review of their products.

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4 months ago

Lieber Marko, dein Lächeln und deine unglaublich positive Energie machen den Tag schöner. Die Kaschmirjacke von Loro Piana ist unglaublich schön, die Handschuhe selbst dank des Reißverschlusses auch! Christian Louboutin-Schuhe sind großartig und ich mag sie sehr! Wann beginnen Ihre Frühlingsmodegeschichten und einige neue Reiseberichte? Ich weiß, dass du lange Zeit nicht reisen konntest, weil du dich um deine Mutter kümmern musstest, aber ich hoffe, dass wir bald neue Reiseberichte schreiben können. Beste Grüße aus Berlin, Hans

4 months ago

Dein Outfit heute ist großartig! Die Jacke und das Kaschmir-Sweatshirt sind wirklich toll. Ich wünschte wirklich, ich hätte so eine schöne Kaschmirjacke, denn sie ist wirklich wunderschön.

4 months ago

Dear Marko, I am speechless after your fashion story today. You are a person with a very distinct and refined fashion style, which is rarely possessed by a man today. Your blog can serve as a great inspiration, since the clothes are of extremely high quality, special and luxurious.

4 months ago

The gloves are great, could they possibly be ordered in some shade of navy with a silver zipper?