My dear fashionistas, welcome to my new summer fashion story on the pages of the Mr.M blog this season. It is a great honor and pleasure for me to have been able to inspire women in their prime to change their perspective on life and introduce novelty into their everyday life through my vision of fashion. Today I will try my best to present you some new fashion novelties that have arrived in my wardrobe.
This unexpected hobby of mine and writing fashion stories became interesting to me because I noticed that people found my stories interesting and inspiring. Honestly, I didn’t expect my writing to be such a success. I have to admit that your messages have given me extra strength to carry on through the difficult period after the surgery in Egypt and to get back to blogging again.
Today we continue the story of the ecommerce platform MYTHERESA, as well as the brands available on this platform. I believe many of you have heard about MYTHERESA shopping platform on Mr.M blog, but I would like to introduce you to this electronic fashion paradise. MYTHERESA is one of the leading global luxury e-commerce platforms operating in over 130 countries. Founded as a boutique in 1987, MYTHERESA launched online in 2006 and offers ready-to-wear, shoes, bags and accessories for women, men and children, as well as lifestyle products.
The MYTHERESA online store was founded in 2006 by Susanne and Christoph Botschen and is connected to the multi-brand store in Munich (formerly the THERESA store). In 2014, the THERESA store and mytheresa.com were acquired by the American luxury retailer Neiman Marcus for €150 million, giving Neiman Marcus greater access to international customers and strengthening their e-commerce technology.
During Neiman Marcus’ bankruptcy in 2020, the company began the process of spinning off Mytheresa as an independent entity. In January 2019, Mytheresa launched a children’s clothing category, and in January 2020, Mytheresa Men was launched. In May 2022, a new homeware and lifestyle category followed. In 2022, Mytheresa expanded its luxury offering to include home decor and lifestyle products.
The novelty they presented this year is the launch of certified second-hand watches from over 25 luxury brands, such as Audemars Piguet and Cartier, in cooperation with the Swiss jewelry and watch company Bucherer. As a global retailer, Mytheresa operates in 8 languages: English, German, French, Italian, Spanish, Arabic, Chinese and Korean.
In today’s post, you will see some fashion pieces from brands that you can find on the MYTHERESA online shopping platform, such as: Brunello Cucinelli and FERRAGAMO.
Fashion pieces from the Brunello Cucinelli collection are made so that they can last for seasons and years with the guarantee that you can leave something of exceptional quality to your descendants with a timeless cut that will always be fashionable. Each manufactured piece is designed so that it does not follow blind trends, but on the contrary remains its own and consistent with the style of timeless elegance and refinement. Brunello Cucinelli is a brand that cherishes the values of “quiet luxury”, that’s why you’ll never see an aggressive brand logo on their clothes, leather goods or other fashion accessories, but the design and material will tell the story for themselves.
Brunello Cucinelli is an Italian luxury fashion brand that sells menswear, womenswear and accessories in Europe, North America and East Asia. The company was founded by Mr. Brunello Cucinelli in 1978. Mr. Cucinelli started his fashion house in 1978 specializing in Mongolian cashmere clothing for women. Today, the company owns 94 of the 124 stores worldwide. A few years ago, more precisely in January 2017, the company launched its online web store.
Mr. Cucinelli controls and manages the brand through Fedone Srl. Cucinelli’s family fund owns 57% of the company’s shares, and has also set up a special fund for the benefit of his daughters, Camilla and Carolina, to guarantee the proper handover of his eponymous company. This is an inspiring fashion story about a family.
OUTFIT
Blazer: Brunello Cucinelli via MYTHERESA
Top: Donna Karan New York (DKNY)
Trousers: Brunello Cucinelli via MYTHERESA
Bag: Chanel
Brooch: Vintage piece from personal collection
Ballerinas Flats: FERRAGAMO via MYTHERESA
An impressive fact is that the company headquarters is located in a 14th-century castle on top of a hill in the middle of Umbria, an area known as the “green heart” of Italy. Brunello Cucinelli donates 20% of profits to its charitable foundation and pays workers wages that are 20% higher than the fashion industry average. Also interesting information is that the employees of the company have extremely flexible working hours and that e-mails are not allowed after working hours. This is one of the few fashion houses that have such good working conditions, which is commendable in today’s age of classical capitalism.
My outfit today is adorned with two pieces of clothing from the latest Brunello Cucinelli SS24 collection, namely this beautiful baby blue jacket and trousers. In addition to the cut, colors and quality of the material, I was also delighted by the length of this baby blue blazer, which is ideal for all occasions, from going to work, to performing daily duties in the city, and for going to some more festive events of a different character. In addition to the blazer, the other piece that simply delighted me are these trousers, which contain a high percentage of silk and of course the most important thing is the fantastic baby blue color that goes with absolutely everything.
If you want to stay updated and find out what iconic Italian fashion house Brunello Cucinelli has prepared for us this fashion season, follow this brand on social media: Facebook and Instagram.
All of you who follow my fashion stories know that I am a big fan of quality and interesting shoes and I always try to pay maximum attention to fashion details such as footwear. Today I want to introduce you to an Italian brand whose footwear models I adore and so far you have had the opportunity to see some of their famous models in Marko’s fashion stories on the Mr.M blog.
Salvatore Ferragamo, rebranded in September 2022 as Ferragamo is a luxury Italian fashion house based in Florence. Specializing in the design and manufacture of footwear and leather goods, the remaining products include ready-to-wear, silk products, fashion accessories and licensed eyewear, watches and perfumes.
The company was founded in 1927 by Salvatore Ferragamo in Florence. The Ferragamo family remained the majority shareholder with approximately 65% of the company. The news is that the British designer Maximilian Davis has been appointed as the creative director of the fashion house Ferragamo from March 2022. There is a rule that only three members of the Ferragamo family can work in the company, to avoid creating a sense of fierce competition.
These Ferragamo Varina ballet flats are made of the highest quality patent leather in red. You can also find these ballet flats on the MYTHERESA platform.
I hope you enjoyed my fashion story today. Soon I will show you other summer outfits that can serve as inspiration for this fashion season. See you in a few days at the same place, with some new interesting story. I will try not to take long breaks and I hope you understand the reason for my unexpected absence, but there will be time to catch up and I am sure I will meet your expectations.
Special note: All my photos from today’s post have been specially edited to meet the expectations of blog partners, as well as the readers themselves while respecting the aesthetics and guidelines of fashion photography. Unfortunately, the face and neck lifting operations did not go well and due to the negligence of the medical team from Egypt, I suffered serious aesthetic and health consequences. In agreement with my legal team, I wrote a post with all the details that can be found on this LINK.
Best Regards,
Rose
This post is sponsored by Brunello Cucinelli and FERRAGAMO brands in collaboration with MYTHERESA luxury ecommerce platform. This post is my personal and honest review of their products.