My dear fashionistas, welcome to another autumn fashion story on the Mr.M blog. I hope you are well and ready for a new dose of fashion. Today I will introduce you to one of my favorite Italian designers, Mr. Giorgio Armani. Giorgio Armani S.p.A., better known as Armani, is an Italian luxury fashion house founded in Milan by Mr. Giorgio Armani that designs, manufactures, distributes and sells haute couture, ready-to-wear, leather goods, shoes, accessories and home interiors.
In addition to the Armani Prive couture line, Giorgio Armani and Emporio Armani are the company’s ready-to-wear lines that are shown at Milan Fashion Week. Armani Collezioni, Armani Exchange and Armani Jeans are sold at lower prices.
Giorgio Armani (full name of the brand line: Giorgio Armani Borgonuovo) is a top brand specializing in men’s and women’s ready-to-wear, accessories, glasses, cosmetics and perfumes. This line is available only in Giorgio Armani boutiques, specialized luxury multi-brand stores and selected high-end department stores worldwide. The logo is a curved “G” ending in a curved “A”, forming a circle. In 2001, Armani created a joint venture with Vestimento to produce the Borgonuovo men’s and women’s line.
How was the Armani fashion empire created? Mr. Armani and his partner, the architect Sergio Galeotti, founded Giorgio Armani SpA in 1975. After years of success, in 2001, Mr. Armani commissioned architect Tadao Anda to transform the old Nestle chocolate factory in Milan’s Savona/Tortona area into the company’s headquarters. Also, in the early 2000s, Armani opened five megastores, starting with the opening of the Armani/Manconi store in Milan in 2000, which houses all of the company’s brands. Other such spaces are in Hong Kong (Armani/Chater House, opened 2002), Munich (Armani/Funf Hof, opened 2003), Tokyo (Armani/Ginza Tower, opened 2007) and New York (Armani/Fifth Avenue, opened 2009).
The fashion house Giorgio Armani is recognizable for its refined and unobtrusive elegant creations that always evoke a kind of admiration and respect in all people, regardless of whether they are fashion lovers or not. My outfit today consists of two exceptional fashion pieces that, in my humble opinion, every man needs: a blue shirt and beige autumn pants.
I am one of those people who think that beige is a universal color for all seasons and that it refreshes every outfit, especially those autumn and winter outfits that can sometimes be gloomy, that’s why this neutral light beige color is ideal because it breaks the dark monotony and gives every styling one special note. On the other hand, blue color is an ideal color for any man who doesn’t like wearing white shirts all the time, so blue color is an ideal choice for any man, while remaining in the safety and fashion comfort zone.
If you want to know more about the Giorgio Armani brand, as well as other lines of brands from the Armani family, visit their official website and follow them on Facebook and Instagram.
OUTFIT
Shirt: Giorgio Armani
Watch: Schaefer & Companions
Trousers: Giorgio Armani
Belt: BIAGINI
Espadrilles: Loro Piana
We will continue today’s fashion adventure with new friends of the Mr.M blog, a new exclusive Swiss watch brand that I’m sure you’ll love at first sight! Schaefer & Companions (S&C) is a new luxury watch brand founded in 2024 in the Swiss cradle of watchmaking, Le Locle. The foundations of this brand are based on the philosophy of artistic freedom, as well as the fulfillment of human beings through liberating creative power and the purity of the craft gesture are just some of the main values cherished by the founders of this unusual brand.
Schaefer & Companions is a symbol of paying tribute to timeless poetry, creativity, that is why every Schaefer & Companions watch is a special masterpiece that has an unusual story. The essence of the brand is an artistic endeavor and a creative liberating form, an entire interconnected product landscape in the world that stands for creative craftsmanship, or as it is better known in French, “les metiers d’art”.
During the process of creating the first “Antarctica” collection, I had the great honor and pleasure of meeting the founder of this unusual luxury watch brand, Mr. Christophe Schaefer, who enthusiastically presented his ideas and drawings of the watch models he plans to create. This is not an ordinary collaboration but a new chapter that is part of my life’s journey and it is a wonderful feeling to be part of a project like Schaefer & Companions. I also have to make you happy that I am the first brand ambassador of this exceptional watch brand and that I will do my best to introduce you to some of the S&C brand watch models in the coming period through my fashion stories in which you are used to showing you various novelties.
Today we will learn a new term that I will often use during the presentation of this brand – companion. Schafer & Companions is a lifetime journey in which Mr. Schaefer and his companions have invested all their passion, the beauty of life, as well as the hopes that passionate watch lovers will recognize the uniqueness and love of art.
The Schaefer & Companions team decided to “break the ice” by marking the launch of its first watch collection at Geneva Watch Days (GWD) 2024 called “Antarctica“, which brings to life two watch models: Solune Medallion and Solune Grand Art. The Antarctica collection, available in limited editions, encapsulates the frozen vastness, quiet isolation and resilience of Antarctica. In today’s post you have the opportunity to see one of the Solune Grand Art variation of models. They are windows into this vast, icy expanse and represent a subtle artisanal intuition. Enamel is a precious material used to make S&C dials where artists have the opportunity to express their skills.
What is Enamel? Enamel is a glass mixture made of silicon dioxide and various metal oxides added to create different shades. Before any color can be applied, the craftsman must create a good basis for further artistic work. The enamel is crushed, ground and purified, first in distilled water and then in nitric acid. Then the copper, silver or gold plate is cleaned and coated with a layer of white enamel on both sides. The end result is a perfectly clean “canvas” for painting without the fear that the copper will bend when exposed to extreme temperatures.
After the process of making an enamelled dial, we come to the most complex part of making an enamelled watch, and that is making the dial. Because the colors of the enamel react differently and change in the oven, the designer must know exactly in advance how the material will react in order to create a work of art that can be faithfully reproduced.
Once the dial is properly constructed with the coated dial plate, the painting process can begin! The artist prepares a palette of colors with the nuances needed to create a predetermined image. The image must be carefully applied in several layers and baked in an oven up to 800ºC between painting processes. First, harder, more elastic colors are applied that can withstand multiple cracking, while gentle shades are kept in the final stages. With just a small misjudgment, the dial can warp, burst, or explode. Since the colors react to the heat both individually and collectively, a small mistake in the order can lead to unwanted results and force the masters to start re-making the enamelled dial.
Owning a dial, that little enamel masterpiece in my personal collection is exceptional. Due to the cost and complexity associated with its creation, the vast majority of enameled works are in museums. The rarity of skilled craftsmen is another factor, as the craft almost became extinct in the early twentieth century.
Proof that miracles are possible is Mrs. Françoise Remmonay of the Donzé Cadran Atelier based in Le Locle and she is a member of the S&C team and she is in charge of enamelled medallions and dials. In today’s fashion story, you will have the opportunity to see the dial that she made – a model of a frozen ocean that offers a view of the coldest continent in the world – Antarctica.
The Solune Grand Art watch model that you have the opportunity to see in today’s post represents a captured moment of an eternally living landscape of frozen waves of a turbulent ocean. The dial enameling process of this watch model begins with the sculpting of fine sheets of silver that are shaped into a realistic wave structure that provides personality and depth. Several layers of rare and limited enamel derived from antique enamel ateliers were then applied to the silver relief. This composition of enamel relief combined with vibrant colors creates a unique watch with a strong and distinctive character.
Technical Information:
Case Diameter: 43 mm
Case Thickness: 11,4 mm
Case Material Variations: Steel 904 or Steel IP 6 and equal material for indices and hands
Dial: Metiers d’art artistic interpretation ø 36.20 mm
Movement: ETA 2892 decorated, Top assortment, with customized rotor
Movement Details: Automatic with 42h of power reserve at 20,000 Hz
Bracelet material: Apple Suede Leather
Price: CHF 7,000 (approx. EUR 8,000) – tax excluded
You will soon have the opportunity to see other watch models in the Schaefer & Companions brand offer. If you want to stay updated and find out what novelties the watch brand Schaefer & Companions has to offer us, follow them on the social networks Facebook and Instagram.
Loro Piana is an Italian company specialised in clothing and textile products. This fashion house is considered the largest producer of cashmere and also the world’s largest artisanal company processing the luxury fiber.
The Loro Piana company has three divisions (textile divisions): a division that deals with the production of high-quality materials using precious fibers such as cashmere and baby cashmere, vicuna, linen and merino wool, a division that deals with the creation of luxury fashion items(production and distribution of men’s, women’s clothing, footwear and fashion accessories) and the interior design department – production and distribution of interior design products.
In today’s post you have the opportunity to see espadrilles from the men’s Loro Piano collection, which are just a small fraction of my favorites this season due to their distinctive elegance and my love for neutral colors. I have to admit that I have always shied away from espadrilles thinking they are uncomfortable and impractical, but the Loro Piana team proved me wrong once again and I’m glad they reassured me that anything is possible after all.
If you want to stay updated and find out which pieces the Loro Piana brand has in its offer, visit their official online store and follow them on Facebook and Instagram.
Biagini is one of those traditional Italian artisanal brands that has managed to easily develop and become recognizable throughout Europe and the world without losing its authenticity. Founded in 1968, it is a real family project in which everyone has a part of the credit for the great success because the soul of this brand is made up of people, starting with the founder Alberto Amidei, who takes care of production supervision, his wife Enza, who is in charge of quality control, and both have passed their passion on to their three children: daughter Elisa, who takes care of the company and commercial management, and Valentina, who is responsible for the development of the women’s collection, while son Luca, takes care of the management of the small leather goods department and the development of the men’s collection.
The Biagini brand is rooted in the tradition of leather craftsmanship and continues to constantly conduct thorough research into materials, which are locally produced and specially hand-painted according to the brand’s conceptual designs. In addition to respecting the heritage, the brand carries a truly contemporary creative soul. Biagini’s creative team play with geometries, such as the iconic curved lines inspired by waves, experiment with textures, be it soft hood, raw canvas, python or crocodile leather, have fun with color, exploring a palette of neutral tones as well as a palette of bright hues .
What is the story of this unusual prestigious brand of leather goods? Biagini, a brand born in Bologna in 1968, originally called “Silvano Biagini”, was acquired in 1999 by the Modenese Amidei family.
Eclectic, vibrant and timeless, this brand is evolving, introducing a men’s collection in 2009 and 2013, changing headquarters, expanding its production facilities and creating a showroom, inspired by Italian design in the 60s and 70s, a period in which the spirit of the Biagini brand received its true and true form.
In today’s fashion story, I present to you a belt from the BIAGINI brand, the Wave model made of the finest crocodile skin in a beautiful shade of cognac. The strap is a handmade “Made in Italy” piece. This exquisite belt is adorned with an unusual metal buckle that has the brand’s logo embossed on the underside.
If you want to stay updated and find out what all the novelties BIAGINI has to offer us this fashion season, follow this unusual Italian brand of luxury leather goods on Facebook and Instagram.
My dear fashionistas, we have come to the end of another autumn fashion story, where together we discovered the beauty and splendor of sporty, timeless elegance and prestige with the famous Italian fashion house Giorgio Armani, the beauty of the new revolutionary and special Swiss watch brand Schaefer & Companions, as well as the unique the quality of Italian craftsmanship with the iconic leather goods brand BIAGINI, as well as the beauty of urban elegance and timeless classics with Loro Piana, partners with whom fashion stories are a real adventure. I sincerely hope you got some inspiration for your ideal fall outfit!
See you soon and continue our fashion adventures on the Mr.M blog! How did you like my outfit today? I really tried my best to prepare today’s post with lots of love and I hope you like it!
If you have any questions, comments, suggestions or any message for me, you can write me below in the comments. Of course, as always, you can contact me via email or social media channels, which you can find on the CONTACT page. I’ll see you soon!
With Love,
Mr.M
This post is sponsored by Giorgio Armani, Schaefer & Companions, BIAGINI and Loro Piana brands. This post is my personal and honest review of their products.
This is a true example of what a polished gentleman with style should look like. Giorgio Armani is truly a special brand with refined elegance and only special people can express it in such a way. This outfit fits you perfectly and fully matches your character and sensibility.
Colors, cuts and this casual, elegant style look divine on you. Nowadays, men rarely dress like this, so it’s nice that there are bloggers like you to remind us that the classic style has not died out.
The shirt and espadrilles are fantastic! Did you lose some extra weight?
Great outfit, but that’s always expected of you. It’s great that you didn’t give up your style and continued to cultivate an elegant and classic style, since many male bloggers started to wear only street fashion because it’s more commercial.
Hello Marko, the Schaefer & Companions Solune Grand Art watch is one of the most extraordinary timepieces I have encountered in recent fashion editorial content, and the technical detail you provide about the enamel dial process is genuinely illuminating. The fact that the craftsman must apply colors in specific sequences because they each react differently at up to 800 degrees Celsius and that a single error in the order can cause the entire dial to warp or shatter explains why enamel dials are so rare and why most survive only in museum collections. The frozen ocean landscape created by Françoise… Read more »
Lieber Marko, die Schaefer & Companions Marke war mir vor diesem Artikel vollkommen unbekannt und die Geschichte dieser neuen Uhrenmarke, die 2024 in Le Locle gegründet wurde der Wiege der Schweizer Uhrmacherkunst ist wirklich faszinierend. Der Umstand, dass du als erster Markenbotschafter von Schaefer & Companions fungierst und den Gründer Christophe Schaefer noch während des Entstehungsprozesses der ersten “Antarctica”-Kollektion kennengelernt hast, verleiht dieser Zusammenarbeit eine besondere Authentizität. Die technischen Details der Solune Grand Art Stahlgehäuse 904L mit 43 mm Durchmesser, ETA 2892 Automatikwerk mit 42 Stunden Gangreserve und das Armband aus Apple Suede Leder zeigen eine sehr durchdachte Materialkombination. Das… Read more »
Hola Marko, el cinturón Wave de BIAGINI en piel de cocodrilo cognac con la hebilla metálica grabada con el logo en la parte inferior es exactamente el tipo de detalle artesanal que distingue una pieza de cuero de lujo de todo lo demás. Conocí BIAGINI 1968 gracias a tu post anterior sobre el mochilón Tower Dubai y desde entonces he estado siguiendo su colección con mucho interés. Me alegra ver que la familia Amidei continúa desarrollando piezas para hombre que no sacrifican la artesanía por la producción en masa. ¿Sabes si el cinturón Wave está disponible en otros colores además… Read more »
Dear Marko, congratulations on becoming the first brand ambassador for Schaefer & Companions it is clearly a collaboration that goes well beyond a conventional sponsorship into something genuinely personal and creative. The detail about the first collection being presented at Geneva Watch Days 2024 is significant because GWD has become one of the key alternative platforms for independent watch brands that want to reach serious collectors without the noise of the larger fairs. The Solune Grand Art with its sculpted fine silver sheets shaped into wave structures before the enamel layers are applied represents a completely different philosophy from the… Read more »
Bonjour Marko, la ceinture Wave de BIAGINI en peau de crocodile cognac avec sa boucle métallique au logo gravé en dessous est une découverte que je n’attendais pas dans ce post sur Giorgio Armani, mais qui s’intègre parfaitement dans la palette automnale de l’ensemble. J’avais découvert BIAGINI 1968 grâce à l’un de tes précédents articles et depuis j’ai suivi leur compte Instagram avec beaucoup d’intérêt. La philosophie du brand authenticité comme forme la plus élevée de luxe se retrouve dans chaque détail de cette ceinture faite à la main en Italie. Est-ce que tu pourrais nous donner une idée de… Read more »
Caro Marko, il fatto che tu sia diventato il primo brand ambassador di Schaefer & Companions è una notizia che segna un momento davvero speciale nella storia del tuo blog. La collezione Antarctica presentata al Geneva Watch Days 2024 con i due modelli Solune Medallion e Solune Grand Art è un debutto straordinario per un marchio fondato nello stesso anno a Le Locle, la città svizzera che è stata culla di tanti movimenti orologieri storici. La tecnica di smalto descritto in questo post con la frantumazione, la macinazione e la purificazione dello smalto prima in acqua distillata e poi in… Read more »
Dag Marko, het BIAGINI Wave riem-model in krokodillenleer cognac is precies het type accessoire dat ik zoek als finishing touch voor een elegante herfstoutfit subtiel genoeg om niet op te vallen maar van voldoende kwaliteit om door kenners onmiddellijk herkend te worden. Ik had BIAGINI 1968 leren kennen via een eerder artikel op jouw blog over de Tower Dubai rugzak en ben sindsdien een trouwe volger van het merk. De Loro Piana espadrilles die je hier draagt zijn iets wat ik nooit had verwacht van dit merk ik associeer Loro Piana altijd met kasjmier en fijne wol, dus de zomerschoenen… Read more »
Hi Marko, I want to ask specifically about the Giorgio Armani beige autumn trousers in this post. You make a very persuasive case for beige as a universal colour that works across all seasons to break the dark monotony of autumn and winter wardrobes it is a point I have thought about myself but never articulated so clearly. I have several Giorgio Armani pieces in my wardrobe, mostly from the Emporio line, but the mainline Giorgio Armani Borgonuovo collection has always seemed like the natural progression as one’s taste matures and I am considering making that step this season. Does… Read more »
Guten Tag Marko, die Loro Piana Espadrilles in diesem Herbst-Post sind eine Entdeckung, die mich wirklich überrascht hat, denn ich verband dieses Haus bisher fast ausschließlich mit Kaschmir, Vicuña und feinen Wollstoffen. Dass auch du zugibst, Espadrilles lange für unbequem und unpraktisch gehalten zu haben, bevor Loro Piana dich vom Gegenteil überzeugt hat, macht diese Empfehlung besonders glaubwürdig. Darf ich fragen, ob die Loro Piana Espadrilles für schmalere oder breitere Füße besser geeignet sind, oder ist der Leisten eher neutral? Ich habe bisher auf Espadrilles verzichtet genau aus dem Komfortgrund, aber wenn sie wirklich so überzeugend sind wie du schreibst,… Read more »
Cher Marko, je suis un grand admirateur de Giorgio Armani depuis de nombreuses années et la chemise bleue associée au pantalon beige de la collection automne 2024 que tu présentes ici résume parfaitement ce que j’aime dans l’esthétique de cette maison. Le fait que Giorgio Armani ait confié la transformation de l’ancienne usine de chocolat Nestlé dans le quartier Savona/Tortona de Milan à l’architecte japonais Tadao Ando pour en faire le siège de l’entreprise est un détail qui dit beaucoup sur le niveau d’ambition intellectuelle et architecturale de ce créateur. La montre Schaefer & Companions Solune Grand Art est une… Read more »
Marko, the combination of a blue Giorgio Armani shirt with beige trousers from the same house sounds straightforward on paper but the execution clearly requires the kind of understanding of proportion and cut that Armani has mastered over five decades. The brand’s history is something I find fascinating the 1975 founding with partner Sergio Galeotti, the commissioning of Tadao Ando for the Milan headquarters in 2001, and the megastore strategy spanning Milan, Hong Kong, Munich, Tokyo and New York speaks to a vision that has always gone far beyond fashion into architecture and urban culture. The BIAGINI Wave belt in… Read more »
Caro Marko, conosco BIAGINI 1968 grazie al tuo articolo precedente sul modello Tower Dubai e da allora ho acquistato uno dei loro accessori in piccola pelletteria la qualità del cuoio lavorato a mano nel loro laboratorio di Modena è davvero in una categoria a parte rispetto alla produzione standardizzata di molti marchi del lusso accessibile. La cintura Wave in pelle di coccodrillo cognac con la fibbia che porta il logo inciso sul lato inferiore è un pezzo di discrezione assoluta esattamente il tipo di lusso silenzioso che il pubblico maturo apprezza più di qualsiasi logo visibile. Mi fa piacere che… Read more »
Bonjour Marko, je souhaite vous poser une question sur les espadrilles Loro Piana que vous présentez dans ce post. Il est vrai que cette maison est principalement connue pour ses matières textiles d’exception cachemire, vicuña, lin mais leur gamme de chaussures est souvent méconnue malgré une qualité de construction tout aussi exigeante. Quelle est la matière principale des espadrilles que vous portez ici sont-elles en toile de jute naturelle avec une semelle traditionnelle en corde tressée, ou est-ce une interprétation plus contemporaine du modèle classique ? L’association de ces espadrilles avec un pantalon Giorgio Armani d’automne en beige est une… Read more »
Beste Marko, de Schaefer & Companions merk was mij volledig onbekend voor dit artikel en de technische details over het emailproces zijn de beste uitleg die ik ooit heb gelezen over hoe deze kunstvorm in de horlogerie werkt. Dat de kleuren van het email individueel en collectief reageren op hitte en dat een kleine vergissing in de volgorde het wijzerplaat kan doen krimpen, barsten of zelfs exploderen, maakt duidelijk waarom echte geëmailleerde wijzerplaten zo zeldzaam zijn en in de meeste gevallen museumstukken zijn. De combinatie van de technische specificaties stalen kast van 904L, 43 mm diameter, ETA 2892 automatisch uurwerk… Read more »
Dear Marko, the Giorgio Armani shirt and trouser combination you describe blue shirt with beige autumn trousers, both from the mainline Borgonuovo collection is a masterclass in building an elegant look from two pieces rather than many. Your point about blue being the ideal alternative for men who want to move beyond white shirts while staying in a safe, flattering colour territory is one of the most practical styling observations I have read in a long time. I had not encountered the Schaefer & Companions brand before this post and the story of founder Christophe Schaefer and the philosophy of… Read more »
Hello Marko, this post manages something quite rare it brings together Italian fashion, Swiss independent watchmaking and Italian leather craftsmanship in a way that feels completely coherent rather than scattered. The BIAGINI Wave belt in crocodile cognac is a piece I had not seen before and after following the brand since your previous post about the Tower Dubai backpack, I was delighted to discover they also produce belts of this calibre. The description of how BIAGINI’s creative team plays with geometries inspired by wave forms and experiments with textures ranging from soft hood leather to python and crocodile confirms that… Read more »